Our story is one of support and guidance for small business owners.
We understand that running a small business can be overwhelming, which is why we provide exceptional bookkeeping, consulting, and tax solutions to help business owners focus on what they do best – building their businesses.
We take inspiration from the dual-hull catamaran boat, which provides stability and speed on the water, just as we provide stability and speed in financial management, allowing small businesses to move forward with confidence. Our goal is to remove the burden of financial management from small business owners, proactively keeping their books top notch, and providing a pathway to operational sustainability.
We take inspiration from the dual-hull catamaran boat, which provides stability and speed on the water, just as we provide stability and speed in financial management, allowing small businesses to move forward with confidence. Our goal is to remove the burden of financial management from small business owners, proactively keeping their books top notch, and providing a pathway to operational sustainability.
The name Hullstone is a combination of two powerful elements, the hull of a boat and the strength of a mountain's summit. Hullstone is more than just a name; it's a metaphor for the services we provide.
In this story, we will explore the different elements of the Hullstone brand, from our name and logo to our colors and services, and how they all relate to our goal of supporting small businesses.
Our logo is a lowercase "h" broken down into two colors, resembling a catamaran dual-hull boat.
The two hulls represent the bookkeeping and tax compliance services we provide, bridged together by a deck that represents our consulting solutions. The sun coming from your right side "north" casts a shadow on the inner left hull that the two bottom legs of the "h" represent of a multi-hull boat, such a Catamaran and the arm of the "h" doubling as a single high sail. The design of the logo represents the efficiency and stability of a catamaran boat, which moves smoothly and swiftly through the water, just as we provide a smooth and swift experience for our clients.
Our brand colors have been carefully selected to represent our values and the services we offer.
The primary color, named Seaweed, is a dark green color that symbolizes stability and growth. Our secondary color, Stone, is a light tan color that represents strength and reliability, much like a mountain. The Tertiary color Sea, a blue-gray color, represents the vastness and depth of the ocean, much like the complex financial landscape we navigate. The ancillary colors, Black and Seamoss, represent stability and health, respectively, while Slate is a cool gray that provides a calming presence, and Coral is an accent color that represents our passion for what we do.
The name Hullstone is a combination of two words – "hull" and "stone" – which represent the stability and strength of our brand. The Hull represents the hull of a boat, which provides stability on the water, and it also represents the foundation of our financial management services.
The Stone represents strength and is related to a mountain, symbolizing the power to overcome obstacles and achieve goals. Our name is written as one word to illustrate the unity and cohesion of our team, working together to help small businesses reach their financial goals.
